BACARDÍ and Major Lazer kicked-off Memorial Day Weekend and set the summer free with a private Sound of Rum experience on the shores of BACARDÍ Bay.
BACARDÍ harnessed its Caribbean roots and brought together a diverse mix of reggae, dancehall, soca, hip-hop and electronic music alongside four island-inspired pop-up restaurants from across the globe. Serving up authentic island fare, rum cocktails and new music, the event culminated with a live sound system performance by Major Lazer as they premiered their latest summer tracks and debuted their Limited Edition Rum.
Model Chanel Iman and Lakers Basketball Player Nick Young were spotted at the event this past weekend in Miami along with Iman’s boyfriend, Giants’ wide receiver Sterling Shepard.
Chanel Iman showed off her festival style at the event wearing a chain-link bralette paired with a (barely there) silver embellished leather crop top, black denim ripped shorts and army boots. Throughout the night the crew was spotted sipping Bacardi cocktails out of coconuts, dancing around the event to the island sounds and center stage for Major Lazer’s headlining performance.