Italian fashion house, ETRO, and Prince Dimitri of Yugoslavia teamed up to benefit Casita Maria Center for Arts & Education at ETRO’s Madison Avenue flagship store. The collaborative event was hosted by Jacopo Etro, Prince Dimitri of Yugoslavia, and Casita Maria’s chairman, Jacqueline Weld Drake.
ETRO presented its Pre Fall 2017 men s and women s collections styled with Prince Dimitri’s jewels. Dimitri additionally presented his Passion for Paisley collection in museum-ready cases throughout the store. Guests included Ian Mellencamp, Jazmin Grimaldi, Stefano Tonchi, Edward Barsamian, William Kahn, Jennifer Creel, James Aguiar, Tatiana Gecman Waldeck, Ivana Trump, Elizabeth Segerstrom, Adrienne and Gigi Vittadini, Peter Bacanovic, Anne Hearst and Jay McInerney, Haydee Morales, and Barbara Tober and many others.
The Etro family has a deep passion for art, culture, and tradition and simultaneously embraces the constant need to innovate. This New Tradition concept is the hallmark of ETRO s brand. The paisley is its famed symbol. The collaboration between ETRO and Prince Dimitri was a seamless effort of like minds in celebrating the paisley. 10% of sales generated from the evening and through the weekend are to benefit Casita Maria Center for Arts & Education. Casita Maria Center for Arts & Education s mission is to empower youth and their families by creating a culture of learning through high quality social, cultural, and education opportunities.